I could only find three articles that showed their work. One claimed it was worth $8.9 billion in 2023, the second said $8.5 this year, and the third said $7.4 in 2024. I went with the most conservative estimate and rounded up $100 million for inflation. However, I'd take them all with a grain of salt because they had rosy growth forecasts for the action figure market and I'm not sure I believe that.
