I just wanted to stick my (big) nose in here somewhere and mention that I went to two different GameStops today, looking for the Giant-Sized X-men reprint comic.* At the first one, they had the comics but were not eager to be rid of them--I bought a Legends figure and a Falcon Cap figure from the movie and he wouldn't give me the comic because the second figure was not part of the promotion.
At the second store I went, they had the comic, and when I went to look for two Legends figures to purchase, he said, "Yo man, you don't have to buy figures--just take the book for free." I went ahead and bought two figures anyway, because I like to support the store . . . and he handed me a second comic.
Moral of the story: Though all locations ostensibly have the same policy, not all stores are going to deal with you the same way. Keep trying!
*Y'all are probably aware, but if you buy two Marvel Legends figures, you get an exclusive reprint of Giant-Sized X-men #1 from 1975. The deal goes till the 28th, as far as I know.