Super 7 Ultimates Thread

Right but also: where’d that strategy get Funko?
Funko POPs are very reasonably priced for your 'I just want to grab a goofy little piece of nerd garbage' crowd, AND subjectively cute and silly and 'fun,' AND very easy to display in or out of package.
ReAction stuff is none of those things.

Once again, S7 chases a strategy without understanding what makes the strategy actually WORK. It's actually kind of gross just watching them rolling along like an amorphous blob of Capitalist ooze, dragging up any and every license that someone allows to get too close to them. No plan. No intent. Just 'MAKE PRODUCT, GROW FATTER.' I hate Super7 so much.
 
I will say for “Law & Order” it’s NBCUniversal like Shrek and Parks and Rec (which everyone keeps mentioning and seems to have done well for them) so it’s possible it was just lumped into the license bundle they got and figured someone might want a ReAction of Ice-T or Jerry Orbach to put in their cantina or maybe just laugh at the absurdity a law and order action figure exists (I remember back in the old Something Awful days someone made a law and order coloring book as a joke, I could see these having that same “HA! I can you believe they made a Richard Belzer action figure?!?! What kid would want that??” appeal)

If it was basically a “free with purchase” when getting Shrek, you miss 100% of the shots you don’t take, so make three figures and see how many sell for $25… but if it was a license they paid extra money for and sought out chasing that ‘we can be a Funko too!’ high for the lolz… what are we doing here?!
 
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