NECA Mirage Comics line

I did a pick up order at an out of town Walmart today for the Worms of Madness Shredder two pack. It was $60 which I feel is underpriced since two Mirage TMNT individual figures would be at least $35 each. BBTS had it for $80 which was a big factor in me deciding to go ahead and try for this pickup at the one Walmart nearby that was showing in stock. .

I wonder what the deal is and what the correct price should be?
 
There's so much reuse between the two figures in that set that 60 feels like a fine price. You're getting a slight discount vs single figures because they are so similar and there's not a whole lot in the box (and I think the weapons are reuse as well). The $80 price tag is just nuts. I know NECA did tell retailers they were upping their prices starting with Q2 solicitations and I think Nerdzoic confirmed it was 8%. I don't know how you get to $80 if that's what the increase was. Maybe Walmart simple refused to carry it at more than $60, and since they're Walmart, they have the power to do so.
 
There's so much reuse between the two figures in that set that 60 feels like a fine price. You're getting a slight discount vs single figures because they are so similar and there's not a whole lot in the box (and I think the weapons are reuse as well). The $80 price tag is just nuts. I know NECA did tell retailers they were upping their prices starting with Q2 solicitations and I think Nerdzoic confirmed it was 8%. I don't know how you get to $80 if that's what the increase was. Maybe Walmart simple refused to carry it at more than $60, and since they're Walmart, they have the power to do so.
Oh don't get me wrong. I don't think it is underpriced in value. I just feel like it is underpriced compared to what Neca normally does and was trying to figure out what the deal was here.
 
I really did swear I was cutting myself off after I got the Mirage brothers, a used Splinter, and accidentally found April at Target, I got the main gang... but I've got the gangster set in my BBTS cart right now and am so, so tempted.
 
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Still yet to see Worms of Madness 2 pack around my area Walmart's. Saw several postings on Reddit where they have been discounted half off. It's great that the distributor sends so many to some stores but others never get any..
 
I would love to find that set half off since I don't want half of it. According to their website though, none of the stores within 100 miles of me have any stock.
 
Now that I've learned he is a separate character and not just another turtle variant, I've been thinking I will need to pick him up. Your picture isn't helping things.
 
I mostly wanted him for those dumb little Domeoids, but haven't been able to pull the trigger at $50 yet.
 
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