It's just weird to me to rank- or critique in any way- any toy reviewer, to be honest. Like, are there shills? Absolutely, but I can't lie and say that, if some company sent me a freebie, especially of something I was already looking forward to, I wouldn't butter them up a bit more than usual. If something brings you joy and you wanna share it with others, why not? I try to keep most of my reviews that I post relatively positive, since it's a hobby that does, for the most part, bring me a lot of joy to partake in. I'll be honest, of course, but I try hard not to yuck other people's yums.
There are so many types of toy reviewers out there, and I feel like I've supported pretty much all of them at one point or another. Some people can come off as shills when they're really not- they're just excited, or a bit awkward behind the camera, or whatever.